We all know that TikTok is now being used as a search engine for many TikTok users. In a study, they found that mostly 40% of Gen Z users use a TikTok search engine to search for content they want. This is amazing news for creators who want to create content accordingly.
But how do you get to know all those topics that are searched more easily? Chill, that is why you have us! You can easily know what are the most searched topics on TikTok easily with this simple guide. Apart from that, with TikTok profile viewer, you can check your competitors anonymously to see what type of content they are up to.
Understanding the most searched topics on the platform is very important, as it gives you valuable insight into current trends and user interests. Come on, let’s explore the top searches on TikTok as of early this year.
Top Searched Topics
1. Music
Music is very important for any platform, especially TikTok. In fact, music is the base for TikTok’s appeal we say. Because, users frequently search for new songs, remixes, and music-related content to use those in their videos. The platform’s blend with music trends influences users, and that is why it is popular.
2. Roblox
The gaming community is now becoming a major hit on TikTok. To be specific, the term “Roblox” is a noticeable search term. In these gaming communities, gamers usually share their gameplay highlights, tutorials, and even collaborative content, which is contributing to the game’s wide appeal.
3. TikTok Trends
We can all easily relate to this because even we search for the latest TikTok trends to stay updated with viral challenges, memes, and popular content formats. This meta-search reflects the platform’s trending culture. You can also use TikTok Viewer to know what is trending in the market by getting to know how your competitors are making use of trends.
4. NBA
Sports content, particularly related to the NBA, is one of the most searched for on TikTok. Here is where the NBA fans seek game highlights, player interviews, and behind-the-scenes footage. These kinds of highlights are naturally appealing to youngsters. This makes basketball a trending topic on TikTok.
5. Get Ready With Me for School
The GRWM for School trend has got more popularity on TikTok. Here users simply share their morning routines, outfits they chose to wear, and preparations for their school. This is so popular among students as they find this content relatable and resonates with them.
6. Alex
The name Alex is a highly searched name on TikTok. This literally, shows the influence of specific creators or viral personalities named Alex on the platform. It is popular because the name Alex is a very common and gender-neutral name that is easily recognizable and even used by many creators.
7. K-Pop
We already know that the global sensation of K-Pop continues to dominate TikTok searches all the time. Fans look for content related to their favorite groups, dance challenges, and music releases. The most popular search for boy bands after BTS is ENHYPEN. Their catchy visuals and music make users easily create and share dance challenges.
8. Michael Jordan
The legend of basketball player Michael Jordan remains strong. Users search for classic game clips, documentaries, and related content about him. He is the most frequently searched for because of his iconic status as a basketball player. He became the highly recognizable face of basketball to even those who haven’t seen him playing.
9. Shein
Shein is the most searched brand on TikTok because of its frequent haul in their videos. Here, influencers show all the clothes purchased from Shein at lower prices. Shein also sends influencers free products to create haul videos. This is eventually bringing more traffic to their site as well. Shein is also known for its ultra-fast fashion with affordable clothing.
10. Matcha
Matcha is the most searched item on TikTok for its visually appealing green color and other health benefits. This is also easy to add to food and drink recipes. in simple words, this can be easily added to smoothies, and desserts easily. This is what makes it perfect for social media sharing, especially among younger audiences who are always active on the platform.
11. Skims
Skims are also one of the most popular searches on TikTok, and it is popular because of its reliance on influencer marketing. It has a wide range of creators who show products from this brand in their videos. Apart from that, Kim Kardashian is making use of her large social media following to promote her business on TikTok.
Let Us Have a Quick Wrap
TikTok’s most searched topics this year show a collection of interests, from music and gaming to beauty and food. Knowing all these will help you stay informed about trends. This will help you create and alter your content accordingly to align with your audience’s preferences. Come on, this will help you improve your engagement metrics and get more reach on the platform simultaneously.
